Enhanced Search Capabilities Specific to New Property on Urban.com.au

We're excited to share some exciting updates with you regarding Urban.com.au's enhanced search functionality on the home page, designed in response to the needs of buyers in order to further support project teams.

Search by Brand‍

In response to the evolving needs of property buyers, we've introduced the ability to search by brand on our platform. Now, buyers can easily filter their searches based on the teams associated with a project, be it the developer, project marketer, architect, landscape gardener, or interior designer.

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What does this mean for you?

As a brand associated with a project, this feature provides increased visibility and exposure to potential buyers who specifically seek out projects linked to your brand. It's an opportunity to showcase your expertise and establish trust, ultimately driving more qualified leads and fostering stronger connections with buyers who value your brand.

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Unlocking Location-Based Search for News

‍Beyond conventional location-based search for view listings, we're excited to announce the expansion into location-based news search. This means that in addition to discovering relevant property listings in specific areas, buyers can also access curated news content related to those locations and organisations. For your teams, this presents an opportunity to stay top-of-mind with buyers actively engaged in their property search journey. By providing valuable insights and updates related to your projects and the areas you operate in, you can strengthen your brand presence, build credibility, and attract more discerning buyers who are well-informed and ready to engage.

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These enhancements not only benefit buyers by providing them with more refined search options but also present valuable opportunities for our partners to connect with a highly targeted audience actively seeking their expertise and offerings.

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We're committed to fostering mutually beneficial partnerships and providing innovative solutions that drive success in the ever-evolving property market. With these latest updates, we're confident that Urban.com.au continues to be the platform of choice for both buyers and industry professionals alike.

Stay tuned for more updates as we continue to innovate and enhance the Urban experience.