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Importance of Construction Update | March 2022 Buyer Survey

By
Jake Taylor
August 4, 2023
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2
min read
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Importance of Construction Update

March 2022 Buyer Survey

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At Urban we aim to continue to support the industry to connect with buyers looking for residences in New Developments and gain insights from the trends Urban have.

Surveying our audience is one of the regular steps to gain current feedback. Most recently we asked: How Important are forecasted completion dates to your search for property?

1 Not Important to 5 Very Important

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Key takeaways

  • Free listings on Urban are ranked based how complete the listing details are.
  • Listings with estimated completion dates or year completed attract more views and SMS Verified Leads.
  • High quality renders often give the impression that a development has completed construction, estimated completion date assist in providing relevant timelines.
  • Estimated completion date gives leads a realistic timeline for moving in, which they can use to align with the development's current plans in order to further assist lead quality.

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Updating the listing details in the Urban Portal
Summary at the top of listings on Urban

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Check your Listing has the details buyers are looking for:

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Urban Communities
Jake Taylor

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Hear from our happy clients

“We're seeing Urban outperform other portals by five to one in a week and it's just incredible. It's great when you get a volume of leads and they're qualified.”

Greg Billings

Director of Residential Projects

“Lead follow-up with the selling agents is easy, and the communication between Urban and the agents directly when there's a lead that comes through is fantastic. There's alerts via text, email, through our CRMs so they can't be missed.”

Sonia Fava

Director

”In the last couple of years, Urban has become one of our cornerstone real estate portals in our advisory piece to our developers. What sets Urban apart from other options is quality of the content that's delivered around our project really helps to educate a purchaser.”

Nick Clydsdale

Senior Director

“The flexibility in the campaigns has allowed us to cater to a broad range of different projects that we work on, whether it be the luxury boutique-style downsizer product or the larger scale projects that may have a higher investor or first home buyer component"

Heath Thompson

Director

“Not only the quality of leads that's coming through from them. We're also getting a lot of unique leads from Urban as well, people that are might often be actively in the market through really good content and articles put out by the team.”

Todd Matheson

Director

“They've been able to create a portal and a system that responds the needs that we're having in the industry, and we're finding with projects that we're working with [Urban] on now, the lead quality is infinitely better than what it used to be."

Fil Gacesa

Director

Pontem
“Urban provide constant support. There's always support available from the account manager and the team, and especially from the research teams as well.”

Thomas Panson

Project Sales & Marketing Agent

“The data and the content [Urban] pushes out I think's been really strong and just watching [Urban] over that time, there's been continual improvement.”

Scott Jessop

Head of Sales & Marketing

“The inquiries that we're getting and the leads that we're getting, I can say hand on heart, are transacting a lot sooner than the other inquiry portals that we're getting inquiries from. The quality of the leads that are coming through are a lot better than what people been receiving."

Alex Adams

Head of Sales & Marketing and
Head of New Business